Hi. I’m Levi Macallister.
I help humans tell stories, build systems and launch ideas that help other humans.
I work with both individual creatives and mission-driven organizations to bring clarity, cohesion, and grounded execution to visions that want to become realities.
Whether you’re launching a product, shaping a story, building a system, or navigating transition — I offer support that blends strategy, structure, and soulful, empathetic storytelling.
From copywriting and creative direction to backend logistics and campaign planning, I help people and teams… do stuff.
A Brief Portfolio
I’ve worked with record labels, nonprofits, medical centers, coaches, coffee companies, and mission-driven orgs of all kinds. From donor campaigns to creative strategy to story architecture—I love helping people and teams bring their ideas to life.
Check out a few of my case studies below, and then let me know how I can help you.
Testimonials
"I've worked with dozens of copywriters over the years, and Levi is one of the absolute best I've worked with. He created website and email copy preparing us for our first launch of a new product that generated over $200k. He took more time to understand our customers, our company values, and our product than any other writer has, and the result was that he NAILED the message we wanted to portray. As a person he has high integrity, and it was a pleasure to work with him. I highly recommend Levi.”
– Michael Cayazoux, CEO of Brute Strength
“Working with Levi has helped me gain traction, insight, clarity and permission in the creative process. I recommend him to come alongside anyone in any creative endeavor — from the unformed idea phase to the postpartum artistic release phase and everything in between!”
– Brittany DiSalvo, Poet & Artist
“Levi can synthesize and communicate difficult, real ideas in beautiful-yet-challenging-and-powerful ways that impact a broad audience… all while maintaining a genuineness, passion, approachability and humor that make the message palatable.”
– Brian Jonkman, Meta/Facebook
"Levi is the best empathetic writer I know."
— Craig Gross, Better&Better
Working with Levi helped me reconnect to the heart of my writing practice. He creates space that feels sacred and grounded, but also practical and energizing. I recommend him to anyone navigating the messy in-between of creativity, identity, and meaning-making.
— Robert Thomas, Creative Accompaniment
“The copy Levi provided for our business was equally effective as it was artistic. He was able to capture our voice and deliver our message in a way that felt true to our brand and community. His background in spoken word provides a unique skillset for his copywriting that I see as a major strength. I would highly recommend choosing Levi to help you!"
– Adee Cayazoux, Working Against Gravity CEO & Founder
Levi encourages me to move past the fear of vulnerability and pushes me to share my work with audiences. I’d recommend Levi to anyone searching for their own authentic voice!"
— Sara Chase, Musician & Writer
My Services Include
1. Administrative & Operational Support
Calendar & scheduling support (e.g., tour dates, session booking)
Task management / project timelines (Notion, Asana, etc.)
Email inbox + communication systems
Backend organization (file structuring, asset sorting)
Client onboarding & offboarding flows
Internal documentation & process setup
Personal assistant duties for artists/creatives
Project management & logistics
Shopify or Squarespace store setup + inventory coordination
2. Creative, Editorial & Content Development
Writing mentorship / voice development
Copywriting (web, sales, email)
Lyrics / poetry writing and editing
Book, e-book, or zine support (concept to layout)
Ghostwriting / longform editorial
UX and story-path consultation for websites
Creative naming + brand tone refinement
Script writing (commercials, promos, IG reels)
Interviewing and content shaping for about pages, bios, podcasts
3. Campaigns, Launches & Growth Strategy
Email campaign creation + automation (Mailchimp, Kajabi, etc.)
Launch timeline planning + asset coordination
Subscription product development (Patreon, Substack)
Sales page strategy and writing
Lead magnet / funnel design
Social media content writing and scheduling (with tone integrity)
Digital product creation (prompts, PDFs, courses)
Donor funding strategy (if relevant)
Merch / product drop planning
4. Direction, Leadership Support & Vision Mapping
One-on-one artistic accompaniment
Monthly or seasonal goal mapping
Life + rhythm organization for creatives
Personalized Notion systems
Internal excavation (journaling, prompt design, voice recovery)
Offer suite design (what to build, when, why)
Emotional regulation + structure coaching (for the overwhelmed artist)
Listening + mirroring sessions for clarity and self-trust
About
I’m a writer, storyteller, administrator and creative companion with over 16 years of experience building and managing everything from poetic performances to product launches.
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I’ve toured internationally as Levi The Poet, self-produced multiple spoken word albums and books, and grown an engaged community around honesty, language, and meaning-making. Alongside my own creative work, I’ve helped nonprofits, teams, and solo entrepreneurs develop their voice, offerings, and systems—from campaign strategy to website flow to client onboarding.
I thrive at the intersection of story and structure. Whether I’m writing copy, mapping launches, running production timelines, or helping someone untangle their to-do list, my goal is always the same: to shape the message well, and help do what needs doing so that it can be received by the people who need what you have to offer.
I grew up in Albuquerque, New Mexico, and started telling stories as a teenager. I’ve been doing it ever since. First in notebooks, then on stages, and now alongside others who have stories to tell, or ideas making their way into the real world.
If you’re looking for someone who can help you build, narrate or organize your vision — whatever it may be — I’d love to talk.
Let’s Work
I collaborate with artists, founders, and organizations on everything from product launches and live events to brand storytelling and systems design.
If you’re looking for someone who can help organize the chaos, shape the message, and bring care to the process… I’d love to talk. [Let’s find a time to connect.]
Beauty tells the truth. I have spent my career – creatively and professionally, whether through poetry or sales copy – seeking to articulate the human experience in honest, empathetic, true and beautiful ways.